Safeway Launches Receipt Coupons, Discontinues Catalinas
Safeway/Albertsons is discontinuing the Catalina Marketing coupon program in stores nationwide this month.
Catalina coupons, otherwise known as “checkout coupons” have traditionally printed from the Catalina machine at checkout based on a customer’s purchase history and propensity to purchase a product, or they were triggered by specific items purchased in a transaction. Savvy shoppers loved Catalinas because they were a way to double-dip or triple stack savings when paired with sales and manufacturer coupons. Remember getting free General Mills Cereal with a Catalina?
Not to fear, the Catalina program will be replaced with a new customized savings program with checkout coupons printed directly on your receipt, rather than as a separate coupon from the Catalina machine.
Personalized Receipt Coupons
Quotient, the parent company of Coupons.com will be providing new personalized checkout coupons specific to each individual shopper. Quotient already offers personalized digital coupons through the Just for U app, so now they are extending those offers to actually print at checkout on the bottom of the receipt.
The receipt coupons will essentially be printed versions of those digital offers for shoppers who may not be digitally engaged. This is a great new savings opportunity for customers without the inconvenience of coupon announcements scattered at the bottom of your purse.
Here’s a sample of the checkout coupon:
Keep an eye on your receipts for valuable personalized coupons for extra savings at Safeway.
Thanks to Chiharu from Colorado Springs for the image of the new receipt coupon. I was hoping to get one on my shopping trip this week, but did not.
What do you think about this change? Let us know in the comments below.
SuperSafeway is a blog devoted to helping you find the best deals at Safeway in the Denver division. Every week we slice and dice the ad and tell you the best deals at Safeway with and without coupons. For more low prices, check out Super Safeway’s weekly ad coupon matchup page. Want to stay updated on the best deals? If so, make sure to like Super Safeway on Facebook, join our Facebook group, follow us on Twitter, Instagram, or Pinterest and subscribe to our newsletter.
* Please note – Savings information is based on Colorado pricing and the Safeway Coupon Policy for the Denver Division which includes Colorado, Nebraska, New Mexico, Wyoming and South Dakota. Your market may vary. Prices may vary per location*